Just in time for toy-buying season, Barry Kudrowitz, PhD, a toy designer and professor of product design at the University of Minnesota, and Doris Bergen, PhD, a professor emerita of educational psychology at Miami University in Ohio, discuss the psychology of toys. What makes something a good toy? Why do some toys stand the test of time while others fizzle ... Show More
Feb 25
Catching fire: What goes viral and why? With Jonah Berger, PhD
Why do some ideas, products, news stories and trends spread like wildfire, while others disappear? Jonah Berger, PhD, discusses the science of what catches on; the psychological forces that drive word of mouth, including social currency and high-arousal emotions like awe and ange ... Show More
41m 33s
Feb 18
How to build kids’ resilience, with Mary Alvord, PhD
From school pressures to friendship ruptures, all kids will face challenges as they grow. Mary Alvord, PhD, talks why building resilience is key to helping kids handle both everyday stresses and significant life setbacks; how to help children and teens develop foundational resili ... Show More
34m 44s
Feb 11
What relationship science says about finding love, with Paul Eastwick, PhD
Popular culture often frames love and dating as a competitive marketplace shaped by evolution and rigid gender differences, but relationship science tells a different story. Paul Eastwick, PhD, talks about what the research says about attraction, compatibility and long-term bondi ... Show More
39m 59s