logo
episode-header-image
Nov 2022
42m 21s

How the Power of Storytelling Is Ignitin...

THE BUSINESS OF FASHION
About this episode

Moj Mahdara and Dina Nasser-Khadivi speak with BoF’s Imran Amed about how creative communities from the Iranian diaspora are participating in the largest civil rights movement in Iran since the revolution in 1979.


Background:


Protests erupted across Iran in September following the death of Mahsa Amini, who was arrested in Tehran for “improperly” wearing her hijab and then killed at the hands of the so-called morality police. 


Those protests have now evolved into the largest civil rights movement in Iran since the revolution in 1979 uniting Iranians at home with those in the wider diaspora and igniting outcry around the world and across social media. 

 

Looking for a way to bring storytelling to fuel the movement, creative leaders Moj Mahdara and Dina Nasser-Khadivi utilised their network to establish The Iranian Diaspora Collective and @from____iran, an artist-led media collective that amplifies unheard Iranian voices, respectively. From Instagram to physical billboards, the collective has centred Iranian people and maintained the ongoing attention of the West by focusing on human rights.

 

“The only way to move culture is through storytelling,” Mahdara said. 

 

This week on The BoF Podcast, BoF’s founder and editor-in-chief Imran Amed speaks with Mahdara and Nasser-Khadivi to learn about the work they are doing to help people understand the intersectional solidarity of this movement and activate creative communities to share their stories. 


Key Insights:


  • Social media has helped spread the word globally of the protests in Iran, helping to unite the Iranian diaspora with Iranians at home, while educating people around the world about what is happening on the ground. “The social media aspect of this movement, the reason why it was so important for me, it was not just about raising awareness, it ended up helping us identify who our allies were,” Nasser-Khadivi said. “And that is what then created an even stronger network.”
  • In order for this movement to be supported internationally, Mahdara believes that recognition is critical. “[The international community] can recognise this,” says Mahdara. “This revolution.”
  • The movement has collectively transformed the once-conversative perception of Iran to include tolerance as motivating progression towards a secular community. “This whole movement preaches tolerance,” says Nasser-Khadivi. “There are covered girls next to girls who are uncovered hugging each other. That’s the message. It’s tolerance.”


Additional Resources: 



Music credits: Baraye by Shervin Hajipour



Hosted on Acast. See acast.com/privacy for more information.

Up next
Yesterday
How Fashion Learned to Love The Real Housewives
In nearly two decades since the first “Real Housewives” franchise debuted, reality TV has moved from the fringes of entertainment to become a major cultural force. Today, “Housewives” stars are influencing fashion trends, driving sales, and making inroads into luxury circles that ... Show More
21m 16s
Jul 4
Rachel Scott on the Sensuality of Craft
Rachel Scott, founder of Diotima, has built a reputation for bringing a nuanced portrayal of Caribbean culture to the global fashion stage. Drawing on her Jamaican heritage and global experience, Scott seeks to foreground overlooked craft traditions and champion a narrative that ... Show More
35m 54s
Jul 2
Fashion Tech Boom 2.0
After years of disillusionment with fashion tech, investors are once again excited about its potential, but with a very different mindset to the hype-fuelled boom of the last decade.From AI-powered personal styling apps to virtual try-on tools and personalised search engines, a w ... Show More
27m 56s
Recommended Episodes
Mar 2023
Ayatollahs in Iran
In 1979, Iran’s pro-Western Shah was overthrown by Ayatollah Khomeini, ushering in the Iranian Revolution and Iran’s shift to an Islamic Republic. But the hope many people thought Khomeini represented, quickly soured as his zeal led to increasing amounts of oppression. And despit ... Show More
58m 47s
Sep 2022
The Killing of Mahsa Amini: Iran's growing protest movement and a challenge to the regime
The death of 22-year-old Mahsa Amini has sparked mass protests across Iran. In at least 86 towns and cities, people - from different classes, backgrounds, and genders - have taken to the streets. Demands for accountability after Mahsa’s brutal death, which occurred while she was ... Show More
24m 4s
Oct 2022
Reality vs Propaganda: Understanding Iran’s Protests, w/ Navid Zarrinnal
Navid Zarrinnal, a Columbia Univ. PhD and Iranian scholar at Stanford University, joined Rania Khalek to help make sense of the unrest in Iran over the morality police or guidance patrol amid the death of Mahsa Amini and the way Western governments are using a legitimate grievanc ... Show More
1h 16m
Oct 2022
Ongoing Protests In Iran Echo A Century-Old Revolution
It's been more than a month since 22-year-old Mahsa Amini died after being detained by Iran's morality police – allegedly for breaking the rule requiring women to wear a hijab. Her death sparked protests that continue to this day. Women and girls have been at the forefront of the ... Show More
13m 57s
Apr 2023
How Are Iranians Making History? (Part One) with The Iranian Diaspora Collective
A note from team Getting Curious: This episode contains descriptions of violence that are at times graphic.   If you haven’t heard about the women-led revolution happening in Iran, or you thought things had quieted down, that’s by design. The Islamic Republic of Iran has banned w ... Show More
38m 17s
Oct 2022
A Feminist Uprising in Iran
Iran is in the midst of the most significant protest movement in years -- and it is being lead by women and girls.  The spark that ignited this movement was the murder of 22 year old Mahsa Amini, who had been arrested by Iran's morality police for improperly wearing her headscarf ... Show More
29m 4s
Apr 2023
How Are Iranians Making History? (Part Two) with The Iranian Diaspora Collective
A note from team Getting Curious: This episode contains descriptions of violence that are at times graphic.   Women in Iran aren’t allowed to dance, sing, or show their hair in public. But it wasn’t always this way in the country. In part two of our conversation with Moj Mahdara ... Show More
54m 9s
Oct 2022
Special Report: The Fight For Freedom In Iran
Women in Iran are leading an unprecedented movement for human rights. Protests have broken out across the country following the death of 22-year old Mahsa Amini, who was arrested by the Islamic Republic’s morality police for allegedly violating the country’s strict dress code for ... Show More
27m 20s
Jan 2023
‘Killing spree’ in Iran as government crushes dissent
Iran has recently executed a British-Iranian national, Alireza Akbari, a former deputy defence minister, on charges of spying for Britain. Akbari’s execution comes as Iranian authorities have crushed anti-government protests and carried out four other executions. Western countrie ... Show More
27m 45s