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Nov 2022
36m 21s

Toyota vs Honda | Breaking Ground | 3

Wondery
About this episode
It’s the 1980s and the American backlash against the Japanese automobile invasion is growing. With a US-Japan trade war looming, Honda and Toyota need workarounds fast.But Honda’s no longer content just selling small cars with low profit margins. It wants a piece of Mercedes and BMW’s action too. And when Honda unveils its plans, Toyota’s going to fall behin ... Show More
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