logo
episode-header-image
Oct 2022
50m 4s

334: The Best Google Ads Q&A Episode We’...

Chris Schaeffer, Certified Google Ads Specialist
About this episode

Please support our sponsors because they make the show possible!
Get Opteo for free for two months - https://opteo.com/psp

Jason Rothman - https://rothmanppc.com/
Chris Schaeffer - https://www.chrisschaeffer.com/

Show Notes:
In this episode, we're once again opening the proverbial mailbag once again and answering listener questions about the "golden triangle", competitor searches, first bids for manual bidding, Performance Max, and more.

(5:10) Is smart bidding + RSA + broad match ideal?

(15:41) Should I block competitor searches?

(22:03) How to choose your first bids for manual bidding?

(29:29) How do you qualify the quality of the lead using the search term?

(38:45) Does Performance Max work well for all industries?

We need your help! Please help us grow the show:
If you don't mind, please leave us a rating and review where you listen to podcasts and share the show with friends because it helps us grow the show and create more content.
 
Send us your questions here - https://paidsearchpodcast.com/contact-us/
Subscribe on YouTube - https://www.youtube.com/c/ThePaidSearchPodcast 
First 100 Episodes - https://paidsearchpodcast.com/archive/   

Adventures by A Himitsu https://soundcloud.com/a-himitsu
Creative Commons — Attribution 3.0 Unported— CC BY 3.0
Free Download / Stream: http://bit.ly/2Pj0MtT
Music released by Argofox https://youtu.be/8BXNwnxaVQE
Music promoted by Audio Library

Up next
Aug 25
Answering Your Questions About Google Ads (Episode 477)
Let's talk about brand keywords and why they are the most dangerous and most abused traffic in Google Ads. We're answering emails from listeners today and we've got some good ones! From bid strategies to search campaigns to performance max we cover it all in this week's episode a ... Show More
35m 32s
Aug 18
The Right Way to Use Audiences (Episode 476)
What will Google look like 5 years from now? This week Chris Schaeffer discusses how AI will change the way people search and gather information and what that means for PPC managers. Also Chris discusses the right way to use audiences in Google Ads. If you aren't using audiences ... Show More
33m 2s
Aug 11
When Automation Fails: Broad Match vs Manual Control in Google Ads (Episode 475)
There is a scam going around to Google Ads managers that could cause some major destruction for anyone that is caught by the scammers. In this episode of the Paid Search Podcast Chris Schaeffer talks about how to avoid scammers and a very important issue around Google Ads automat ... Show More
34m 39s
Recommended Episodes
Dec 2014
TIP 013 : How Billionaire's Larry Page and Sergey Brin Built Google (Investing Podcast)
In this episode of The Investor's Podcast, we have a discussion about Google and the book, In The Plex. If you ever wanted to know more about the Google founders, Larry Page and Serga Brin, or how Google makes money, you'll definitely enjoy this episode.  BOOKS AND RESOURCES Join ... Show More
49m 54s
Feb 2021
The Search Begins
Some of the core values that built Google's runaway success — innovative technology to the max, an intellectually playful and open culture, and a corporate aspiration to do good ("Don’t be evil") — set it up for the existential questions it faces today. We examine how two grad st ... Show More
41m 20s
Sep 2023
#246 - Omi : 8 conseils e-comm et social media pour booster sa conversion
“Dans les 3 premières années, le pricing doit changer au trimestre. Il faut accepter de s’être trompé, que ce qui fonctionnait en Q2 ne fonctionnera pas en Q4 et itérer en permanence.”  Laurent Kretz reçoit Hugo Borensztein, qui a fondé Omi avec son frère Paul en 2020. Il nous ex ... Show More
1h 15m
Feb 2023
Covid-19 Chinese Lab Leak EXPOSED | Episode 241 | Part 1
In this episode, Patrick Bet-David and home team will discuss: Shocking house price reduction  The scary math behind car payments  The covid-19 Chinese lab leak  FaceTime or Ask Patrick any questions on https://minnect.com/ Want to get clear on your next 5 business moves? https:/ ... Show More
51m 38s
Apr 2023
Americans Are Getting $20B Less In Tax Refunds This Year | PBD Podcast | Ep. 260 | Part 1
In this episode, Patrick Bet-David and the home team will discuss: Americans Are Getting $20B Less In Tax Refunds Major U.S. Companies Making Cuts In 2023 New York being ranked top wealthiest city on the planet Why everyone is moving to Florida FaceTime or Ask Patrick any questio ... Show More
47m 2s
Feb 2023
How To Start A Podcast: Everything We’ve Learned After 100+ Episodes
In celebration of our two-year anniversary, we are launching our “podcast bible” which is our 35-page PDF guide of everything we’ve learned from equipment to software to growing your audience to monetization to building a community. It’s everything we wish we would have known bef ... Show More
52m 21s
Jan 2024
One of the Most Remarkable Speeches Ever - Chadwick Boseman
One of the Most Remarkable Speeches Ever - Chadwick BosemanGet inspired and motivated every morning with our podcast, featuring insights from successful individuals on changing your mindset and achieving your goals. Don't miss out on this opportunity to start your day off right! ... Show More
11m 48s
Apr 2024
SEO Is Dead… 5 Ways To Save Your Business In 2024
Ep. 216 Is Google search traffic in decline? Kipp and Kieran dive into the possible replacements for Google search and what you can do if you rely on Google. Learn more on navigating post-SEO marketing strategies, leveraging B2B creators, and adapting to the AI revolution that's ... Show More
43m 29s