With more connected consumers than anywhere else in the world, China has made social media the backbone of commerce. In this episode, we’re unpacking how China is shaping the future of shopping, not just for itself but for the rest of the world - with a focus on the viral social shopping platform Pinduoduo.
Jul 2017
How Pepsi and SheaMoisture Lost the Heart of Their Brand
Amanda Spann is a serial entrepreneur, and after seeing major judgment errors like Pepsi's tone-deaf Kendall Jenner ad, she launched the site youneedablackperson.com. She meant it as a joke, but it’s rooted in a much larger issue. On today’s episode, Amanda explains how rapid gro ... Show More
21m 51s