Cash Flow is so important to manage because if you don’t manage it sensibly, things can soon spiral out of control and have an impact not just on your business, but on your personal life as well.
So in today's episode, I'm sharing my thoughts and top tips for managing your Cash Flow when you are advertising.
With the delay between your Ad Spend going out and your Royalties coming in, you need some sort of a plan (and some cash in reserve) to sustain 2, sometimes 3 months of Cash Flow. And that's what I'm going to be discussing in today's episode...