we present to you a recent episode of “Coffee & Commerce” by VaynerCommerce and hosted by Zubin and me. In this episode, we talk to Brandin Cohen, founder of Liquid IV about how his company started, the trials and tribulations when you start from the ground up, true entrepreneurial spirit, and why I decided to invest in Liquid IV myself. Enjoy! Let me know what you thought.

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For more information on our hosts/guests

Liquid IV

https://twitter.com/liquidiv

https://www.instagram.com/liquidiv/

https://www.instagram.com/brandin_cohen/

VaynerCommerce

https://www.instagram.com/vaynercommerce/

https://twitter.com/VaynerCommerce

1d:T434,Today’s episode is an absolute 🔥 masterclass for anyone trying to grow a business without excuses. I’m coming to you live from NYC, hyped for Game 4 at the Garden, but even more hyped about the energy in this Q&A. We talk live selling, building a brand from zero dollars, balancing dreams with practicality, and why trust is your best business strategy.💡 Whether you're 22 and crushing it on Whatnot, launching your first catering biz, or leading a company culture—this episode has gems for every level of the game.We talk about:The $2M Whatnot seller and why she shouldn’t stop nowHow to build a business when you have $0 and no experienceWhy telling people not to hire you builds trust & drives salesThe power of personal brand (and how to post about burritos and your business)How I coach my leadership team at VaynerMedia (yes, including firings)My playbook for Linked

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