The Tears of Kate Bush 😢

• Can't Inspect your Meta ads? Yeah, us either.
• The new "Campaign Strength" metric
• Apple readies its AR goggles
• Walmart and Instagram jump deeper into AR
• HBOMax's new (and irritating) ad format
• NBC's new "emotional ad impact" measure
• TikTok rolls out a new Attribution Manager
• Kate Bush's "deal with God" isn't very profitable after all



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CREDITS:

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Our associate producer is Steph Gunn. Ad coordination by RedCircle. Production coordination by Sarah Guild. Theme music by Mark Blevis. All other music licensed by Source Audio.

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