In a time when humanity struggles to avert a climate crisis, there’s a glimmer of hope for the fashion industry to be able to contribute to saving the environment. With the help of the right people and technology, being both environmentally friendly and fashionable at the same time can be achieved.
In our last episode for the Earth Month celebration, we bring back this fantastic conversation with Shamini Dhana from October 2020. This interview was also chosen to honor Fashion Revolution Week (last week) and the anniversary of the Rana Plaza disaster (April 24th, 2013).
Shamini Dhana is the founder and CEO of Dhana Inc., a fashion tech brand that believes in always paying it forward. Dhana Inc. was founded in 2008 and it aims to transform customer experience from zero-waste designs to social and environmental impact through circular fashion. Dhana Inc. is a certified B corporation and an active participant of the 2020 Circular Fashion Commitment.
In this episode, Shamini shares how circular fashion can reverse climate change and transform the customer experience. She explains the great benefits of repurposing and recreating dead stock clothing into a new garment and fashion piece, giving customers a choice to reduce the carbon footprint of the fashion industry on the environment.
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