logo
episode-header-image
Jul 2021
20m 5s

001 Passive Income: How to Work Less and...

LISA JOHNSON
About this episode

In this episode, we will talk about passive income, and how to earn more money working less time. We will start by demystifying the concept of passive income, and then I'll share some of my experiences creating passive income.

 I'll also share the CASSH framework, a system I've designed to generate passive income. 

What You Will Learn In This Episode:

- What passive income really means

- What are the best ways to generate passive income

- How I transitioned from trading time for money to creating passive income

- The five steps of the CASSH framework

When we exchange our time for money, even when that time is sold at a high price, we are operating in a business model that is not scalable. We have a limited number of hours to sell, and the chances of burning out are big. On the other hand, passive or semi-passive income are scalable and replicable business models; they require effort and hard work at the beginning, and then they become easier with time. 

Resources:

- Download my FREE Launch Strategy Guide https://www.lisajohnson.com/launch 

- Visit my website https://www.lisajohnson.com/ 

- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/ 

- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist 

Up next
Today
S2 E3 | How to not fall prey to the scams in the online industry with Emma Cooper
<p>Trigger Warning: Suicide talk    </p> <p>In this episode, I sit down with Emma Cooper, a business coach that has been in the industry as long as I have, to discuss how easy it is to be manipulated as a buyer in the industry.    </p> <p>It's so easy to lose money to suppliers t ... Show More
41m 55s
Nov 18
S2 E2 | Resilience after a very public mistake with rogue trader, Nick Leeson
<p>In this episode I sat down with Nick Leeson, the trader known for bringing down the oldest bank in history. Like many I'd watched the film Rogue Trader, based on Nick's autobiographical book and had questions about resilience and how you build a life and a legacy after such a ... Show More
56m 16s
Nov 11
S2 E1 | What we're really saying when it comes to inclusion online with Regina Martin and Lindsay McGlone
In this episode, I sit down with Regina Martin and Lindsay McGlone, two business friends of mine who are very vocal and bold about what we're missing when it comes to inclusion in the online space. I wanted to ask those questions that we hear in spaces that they aren't in – many ... Show More
1h 11m
Recommended Episodes
May 2025
672: 4 Types of Passive Income to Stop Trading Time for Money
Who doesn't want passive income? Everyone dreams of having one. But how you go about getting it is the hard part. So how do you get started? It depends on your starting point, your interests, and your long-term goals. We've covered a ton of passive income in the show before (real ... Show More
51m 15s
Jul 2025
How Russ Morgan Built $50,000/Month in Passive Income
In this episode, Russ Morgan from Wealth Without Wall Street shares how he built over $50,000 a month in passive income by applying his proven frameworks. We dive into Investor DNA, the Passive Income Operating System, and how to avoid the most common mistakes entrepreneurs make ... Show More
49m 6s
Nov 2024
20 Unconventional Passive Income Ideas!
In this episode of the Personal Finance Podcast, we're going to talk about the 20 unconventional passive income ideas. How Andrew Can Help You: Don't let another year pass by without making significant strides toward your dreams. "Master Your Money Goals" is your pathway to a fut ... Show More
32m 55s
Nov 2024
SPI 838: The Problem with Passive Income
<p>#838 Passive income is a myth. That might sound weird coming from the "passive income guy," but many people misunderstand the path to success and financial freedom. This is what's stopping them from building a thriving business! I just stumbled upon a mind-blowing example of t ... Show More
14m 42s
Apr 2025
$0 Learning vs. $100K Learning vs. $1M Learning: How Do The Rich Learn New Things?
<p><b>Want To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate &amp; Small Businesses?</b> 👔🏝️ Schedule A <a href='https://actionacademy.com/?el=Podcast'><b>Free 30 Minute Coaching Call</b></a><b> </b>With Our Team Here To Get &quot;Unstuck&quot;<b> < ... Show More
17m 47s
Jun 2025
Laziest Way to Make Money with AI (Starting From Zero)
>> Get The Book (Buy Back Your Time): ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3pCTG78⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Subscribe to My Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3⁠What’s the laziest way to make money with AI in 2025?As someone who’s made millions building AI products inside Martell Ventures, I’m breaking d ... Show More
14m 50s
Sep 17
3 Myths About Passive Income That Are Keeping You Broke
<p><b>Want To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate &amp; Small Businesses?</b> 👔🏝️ Schedule A <a href='https://actionacademy.com/?el=Podcast'><b>Free 30 Minute Coaching Call</b></a><b> </b>With Our Team Here To Get &quot;Unstuck&quot;<b> < ... Show More
14m 30s
Apr 2025
Buying a $1M Service Business? Here’s How to Double It with Marketing (Brien Gearin’s Exact Process)
<p>Brien Gearin is the founder of Ricochet Marketing - a company that helps service businesses scale their revenue through digital marketing!</p><p><b>Want To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate &amp; Small Businesses?</b> 👔🏝️ Schedule A ... Show More
34m 14s
Mar 2025
455: The 5 Biggest Lies You’ve Been Told About Making Money Online (And What Actually Works)
There’s a lot of misleading advice about making money online, and much of it sounds great in theory but falls apart in practice. In this episode, Natalie is breaking down the five biggest lies that might be keeping entrepreneurs stuck — like the idea that passive income means nev ... Show More
21m 29s
Aug 2024
How To Raise Private Money Through Social Media ($5M +) Even If You Don't Have A Following, YET w/ Jaren Sustar
<p><b>Want To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate &amp; Small Businesses?</b> 👔🏝️ Schedule A <a href='https://actionacademy.com/?el=Podcast'><b>Free 30 Minute Coaching Call</b></a><b> </b>With Our Team Here To Get &quot;Unstuck&quot;<b> < ... Show More
41m 25s