logo
episode-header-image
Mar 2017
42m 28s

Smart, Savvy Selling with Anna Hill

Robyn Johnson
About this episode

On today’s episode, I’m joined by licensed CPA and Amazon seller Anna Hill. Anna started on Amazon as only a seller in January 2014 after deciding that she was tired of the “CPA firm rat race.” She started on Amazon during the Frozen Frenzy, and when that frenzy dwindled, she says she has learned many valuable lessons from the experience.

Today, we discuss how her mindset has evolved since the beginning of her Amazon career, how she has helped thousands of sellers navigate the uncertain and often confusing waters of finances and taxes, and her insight into pivoting our businesses as Amazon continues to change and evolve.

 “If you don’t have order, it tends toward chaos.” – Anna Hill

 Today’s Topics Cover:

  • Recognizing and understanding that change in business is not uncommon.
  • Why you should never invest more in your business or spend more on inventory than you can afford to lose.
  • Extenuating circumstances in business
  • Establishing an insurance policy for yourself such as a financial plan, hiring a financial planner or trusted advisor to create a benchmark framework with goals that allow for some “wiggle room.”
  • Why we believe that opportunities at Amazon will continue to improve moving forward, but it is essential to try to expect the unexpected and plan accordingly.
  • Using this time to “do your homework.”
  • Why you shouldn’t make business decisions out of panic or fear.
  • Your customer isn’t always necessarily the buyer of your inventory. There are other customers to consider.
  • Why it is important to reach out and learn from other people.
  • Why it is important to make long-term strategic plans for each upcoming quarter.
  • How considering the possibilities that could happen and how you can handle those situations then writing them down can help you approach the issue better once the dust has settled.
  • Why you shouldn’t “opinion shop.”
  • Why it’s important to surround yourself with like-minded people – people wanting to rise and grow.
  • The benefits of having an accountability partner to help you balance and level your business.
  • Understanding your debt and knowing how much unsold inventory you hold.
  • Know when to outsource

 

Approach adversity as an opportunity instead of a wall.

 

Resources Mentioned:

 

Connect with Anna:

Accounting We Will Go (Facebook Group)

 

Leave a review to enter for a chance to WIN!

If you enjoyed today’s episode of The Unstoppable Entrepreneur Show with Robyn Johnson – leave a review on iTunes and you could win a free one-hour consultation with her!

Follow this link to enter for your chance to win!

Up next
Mar 2022
New Podcast - Process To Ecom Profits
Just a quick hello to share two things: 1. We will likely be deleting this podcast in the next few months.    2. Cyndi Thomason and Robyn have started a new podcast.  You can find it on iTunes or go to Processtoecomprofits.com to listen to the first few episodes.   
1m 13s
Nov 2017
Episode 186: Cyber 5/ & Black Friday Holiday Special
In this episode, Robyn goes through some of the tips and important things to remember this Black Friday. From some quick reminders for Black Friday to some tips to make sure that your inventory is available for sale this episode is focused on what you can do to increase your sale ... Show More
24m 33s
Nov 2017
Episode 185: Intellectual Property Update with Casey Vaughn and Chris McCabe
Since the release of Amazon Brand Regsitry 2.0 we have been seeing a steady stream of brands that have been abusing the Intellectual Property claim process on Amazon.  Many innocent sellers have been caught in the cross fire.  We have created a mini-course on how to address IP co ... Show More
55m 5s
Recommended Podcasts
Marketplace Blueprint: Product Marketing Strategies for Amazon
Robyn Johnson
احمد عامر: السيرة النبوية
Ahmed Amer
Kalam mn Lahb
Trend Media Stage
اذكار الصباح والمساء
MESHARI ALENEZI
#ABtalks
ANAS BUKHASH
Rain Sounds
Sleepy Sound
TED Talks Daily
TED
بودكاست أبجورة
Podcast Abajoura
anything goes with emma chamberlain
Emma Chamberlain
Rotten Mango
STEPHANIE SOO