The ad format that is causing marketers to lose $1B in ad spend every year... TikTok's parent company is ramping up its VR division... Spotify invests in AI voice technology... How the creator economy is redefining advertising and what it means for brands...
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Oct 1
New “TrumpRx” to Lower Drug Prices & Spotify Drops One CEO for Two
Episode 682: Neal and Toby talk about Trump’s newly launched “TrumpRx” program designed to make more prescription drugs affordable. Then, the federal EV tax credit has officially ended, and some believe a drastic slowdown in EV sales. Also, Amazon overhauls its hardware and some ... Show More
31m 20s
Aug 2025
The New Marketing Playbook: Identity Over Algorithm
Want our Vibe Marketing Playbook to resonate with your audience? Get it here: https://clickhubspot.com/wua Ep. 355 Is the era of "who publishes the most content wins" over? Kipp, Kieran, and Alex Lieberman, co-founder of Morning Brew, dive into why marketers need to shift from ch ... Show More
12m 27s
Aug 2024
😎 “Ray-Gram” — Meta’s smart-glasses acquisition idea. Auntie Anne’s perfume. The Disruption Decline.
Our final pod before vacation, but look to this feed for 2 bonus episodes while we’re off. We return Monday, August 26 for our regular programming.Ray-Bans may get acquired by Zuck’s Meta… that’s how Zuck wins the hardware wars.Auntie Anne’s, Kahlua, & Dolce & Gabbana all launche ... Show More
24m 50s
Aug 2025
🥸 “Espionage Advertising” — Bilt’s comedy series. Taco Bell’s everything plan. Hertz’s Amazon deal. +Summer Song Recession.
Taco Bell is launching a new thing every month… because instant gratification is a recipe.Hertz is the 2nd biggest car-seller in America… and now it’s on Amazon.Bilt does credit cards, but also a comedy series? … Roomies is an example of Espionage Advertising.Plus, there is no “S ... Show More
22m 43s
Aug 2025
MSNBC Dumps the Peacock Logo & Job Certs Don’t Actually Pay Off
Episode 651: Neal and Toby chat about MSNBC’s changing of their logo and their name, now MS NOW, part of Comcast’s spin-off of cable channels. And, Soho House, the members-only private club goes…private. Next, non-degree job certifications were very popular during the pandemic ye ... Show More
29m 43s
Mar 2025
A PMax Campaign is Worth 10,000 Negative Keywords. Google Ads Increases the Limit of Campaign-Level Negatives.
This week on Marketing O’Clock: From 100 to 10,000—PMax negatives just leveled up! Search Max beta is expanding, but questions remain about its effectiveness. Meanwhile, reports suggest that channel reporting for PMax may finally be rolling out, though Google has yet to confirm. ... Show More
59m 34s
Aug 2025
How AI Is Rewriting the Rules of Marketing with Nick Lafferty, Growth Marketer at Profound | Ep. 339
Search is changing for the first time since Google launched. And it’s changing fast. Daniel’s out, Tamara’s IN. In this episode, she sits down with Nick Lafferty, Growth Marketer at Profound, to unpack the seismic shift from traditional SEO to AI-powered search engines like ChatG ... Show More
30m 56s
Sep 2019
Tinder’s new “Swipe Night” TV show, J. Crew’s Madewell IPO, and e-cigarettes are getting cancelled
J. Crew’s legendary denim brand is outperforming J. Crew — so it filed to IPO itself. Tinder-owner Match Group is getting an interactive TV show (welcome to “Swipe Night”) in a unique convergence of tech and media. And Juul’s e-cigarette issues keep piling up, which is a bigger p ... Show More
16m 11s
