logo
episode-header-image
Nov 2021
22m 7s

From Bootstrapping to Bootlegging with M...

Mission.org
About this episode

As Ernest Hemmingway wisely said, “The best way to find out if you can trust somebody is to trust them." But trusting blindly doesn’t come without risk and if someone ultimately proves they didn’t deserve your trust to begin with, it may already be too late.. That is the devastating lesson that Mitchell Hayes, founder and CEO of Los Sundays Tequila had to learn the hard way. 

“We had some people involved with the business in the early days where a lot of money went missing,” Hayes said. “There was no way for us to get it back. And it nearly sunk us. We were working out of my lounge room at home, around the dining room table. I stopped paying myself cause the money disappeared out of the account to keep paying the three employees that we had. The bank account literally hit zero twice.

This was a sink or swim situation for Mitchell and Los Sundays. But, frankly, Mitchell was made to swim. He had been finding his way through all kinds of choppy and unfamiliar waters his whole life. Where did that grit and determination come from, and where did it ultimately lead? Let’s find out. Welcome back to The Journey.

Main Takeaways:

  • Compensate for your Weaknesses: Everyone has strengths and weaknesses and so does every business. Learn first what the demands of the industry are, learn your competition. Then take stock of your own store of goods; what are you especially talented at, what are your strongest skills?  Then think about where you might be able to utilize your skill in an area that your competitors are weak in. This tactic can be enough to toe the line with your competitors. 
  • Any Means Necessary: Every business owner comes across trying times and difficult challenges, but sometimes overcoming those things takes superhuman effort. Owning your own business will likely involve a good bit of personal sacrifice and struggle at some, if not many, points. Go into entrepreneurship with the mentality of getting it done by any means possible.
  • It’s Okay if Dreams Change: What we start out wanting to do as kids is rarely what we end up having a career in. When you dedicate your entire childhood and younger adult years toward achieving that same goal, the transition to something else can be difficult. Know that changing your dream doesn’t mean that you failed at the first one, you just re-negotiated the terms of your dream. 

---

This season of the Journey is produced by Mission.org and brought to you by UPS. To learn how UPS can help your small business, go to UPS.com/pivot.

Up next
Mar 2022
Venturing into Solopreneurship with La Vaca Founder and CEO Emily Vaca
Emily Vaca, Founder & CEO of LA VACA Designhouse, talks about having a one-in-a-million idea, designing the iconic MINNIDIP pool, and what it’s like to take a huge bet on yourself.Tune in to learn:What it’s like to balance creativity and art (4:30)Why 4 am can be a game-changer ( ... Show More
18m 46s
Mar 2022
What Does Resiliency Look Like? With Steve Denton, CEO of Ware2Go
Steve Denton didn’t grow up knowing how to be accountable, he had to learn that skill throughout his life. Along the way, accountability turned into dependability and, more importantly, resiliency, which has helped him see his way through a journey filled with highs and lows. Tun ... Show More
23m 21s
Mar 2022
Solving the Unsolvable Problem with Tini Lux Founder & CEO Jackie Burke
Jackie Burke wasn’t interested in being an entrepreneur. As an engineer, she was very risk-averse. But when her own skin allergy had her searching for a hypoallergenic earring and coming up empty, she felt called to solve a problem - and in the process, started a business, Tini L ... Show More
14m 43s
Recommended Episodes
Jan 2025
Return on Experience: The Secret Metric Every Business Needs to Know
Are traditional metrics like ROI failing to capture the true value of experience? Sujay Saha, President of Acquis Cortico-X, challenges the status quo and argues for a new framework: return on experience. He explains why focusing solely on monetary returns can be detrimental and ... Show More
48m 57s
Oct 2024
How To Effectively Use Metrics and Data in Marketing
On this episode, Ash Parikh, CMO of Trellix, discusses the importance of metrics and data in marketing, including website visitor numbers, click-to-open rates, and share of voice. He emphasizes the need for transparency, trustworthiness, and responsible security in building a bra ... Show More
46m 56s
Aug 2024
Generative AI Business Case Challenges
After all the hype of 2023, executives who funded several GenAI initiatives are impatient to see returns on investments, but organizations are struggling to prove and realize value. As the scope, scale and price of initiatives grow, aligning the economics (cost, risk and value) o ... Show More
21m 42s
Jan 2025
Challenging the Status Quo: How Innovation Drives Growth in a Construction Business
In the competitive construction industry, innovation plays a crucial role in driving growth and success. Construction companies can differentiate themselves by adopting creative strategies, such as managing material supply chains and cultivating solid, business-like relationships ... Show More
40m 9s
Oct 2024
Why Deals Fail: Key Insights from Michiel Koopman
Request A Customized Workshop For Your Company: https://www.americannegotiationinstitute.com/services/workshops/ In this insightful episode of Negotiate Anything, host Kwame Christian sits down with Michiel Koopman to delve into the critical elements that lead to failed negotiati ... Show More
42m 14s
Apr 1
Soft Skills for Successful Requirements Elaboration
Soft skills are often misunderstood as secondary totechnical expertise, but, in fact, they are fundamental to the success of both business analysis professionals and requirements engineers. In this episode of BusinessAnalysis Live!, we explore how and why soft skills make the dif ... Show More
49m 59s
Sep 2024
Driving Behaviors for Business Success
Susan Moore and, guest co-host, Fabricio Laguna (The Brazilian BA) introduce the concept of driving behaviors for business success, using the upcoming World Management Agility Forum conference as a backdrop. They are joined by Hugo Lourenco, founder of World Management Agility Fo ... Show More
1 h
Nov 2024
The $50K Consulting Offer That Works with Mike LaVista
What does it take to go from seeking sales door-to-door to helping $100 million industrial companies achieve 10x growth? Caxy CEO Mike LaVista has done all that and more in his 23-year journey scaling a tech consulting firm, and he shares many of his secrets for success here toda ... Show More
37m 20s
Nov 2024
The Anti-ERP ERP Club, Part 1: Meet Wiley Jones and Doss
Tired of the supply chain status quo? Let us introduce you to the Anti-ERP ERP Club.In the first part of our first-ever two-episode interview, host Scott Luton dives into a transformative conversation with Wiley Jones, Co-founder and CEO of Doss, about reshaping how companies app ... Show More
41m 52s