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May 2022
33m 5s

Ford’s Bill Ford: The Refounder Mindset,...

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About this episode
Massive change isn’t something you can brute-force — you need to ignite buy-in, again and again, up and down your organization. Because even if your changes will make things more fun, more interesting, and more profitable, you’re going to face defiance and inertia until you clue everyone in. That’s what Bill Ford learned while working to remake Ford Motor Co ... Show More
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