logo
episode-header-image
Mar 2022
7m 19s

Downsell Your Upsell | Ep 379

ALEX HORMOZI
About this episode

Give people more…for less! Today, Alex (@AlexHormozi) talks about how his method to “downsell your upsell” can drive more sales of your products, trust with your customers, and build a strong foundation of continuity.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:35) - People want outcomes, not memberships. Sell continuity.

(2:59) - Cash flow matters more. Give more for less.

(4:31) - Higher prospect quality equals higher product quality.

Follow Alex Hormozi’s Socials:

LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Mentioned in this episode:

Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

Up next
Aug 6
Throwback: Most Business Owners Have a Focus Problem | Ep 934
In this throwback episode, Alex (@AlexHormozi) shares the biggest mistake of his career: chasing too many opportunities at once, and the painful lessons that taught him the true value of focus. From nearly dying in a DUI accident to walking away from billion-dollar deals, Alex un ... Show More
9m 19s
Aug 1
Throwback: This Isn't Fun But it Will Make You So Much Money | Ep 932
In this throwback episode, Alex (@AlexHormozi) explains why founders should stop obsessing over automation and scale, and start doing the hard, manual things that teach them how to sell, serve, and grow.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor ... Show More
22m 19s
Jul 31
My Business Isn’t Growing. What Do I Fix? | Ep 931
In this Q&A, Alex (@AlexHormozi) answers real questions from entrepreneurs at every stage from how to hire your first team member to whether it’s time to quit and start over. He tackles pricing strategy, customer churn, partner dynamics, and what to do when growth stalls. Just ta ... Show More
57m 40s
Recommended Episodes
Aug 14
Elevate Your Success
Welcome to Accelerate Your Business Growth. In this episode, Diane Helbig sits down with Curtis McCollum—mindset coach and host of The Curtis McCollum Show—to explore how entrepreneurs and business leaders can identify and break through subconscious blocks that may be limiting th ... Show More
16m 19s
Jul 14
Financial Processes That Scale with Jason Kruger
Are you confident your business is as profitable as it should be? In this insightful episode of Accelerate Your Business Growth, host Diane is joined by Jason Krueger—partner at Citrin Cooperman and former Deloitte audit manager. With over twenty years of financial expertise, Jas ... Show More
31m 48s
Apr 2025
Why Branding Beats Marketing: Inside His Billion-Dollar Network | Dan Fleyshman | EP 68
In this high-energy podcast episode, Dan Fleischmann shares his expertise on personal branding, networking, and entrepreneurial success. He discusses his signature events like Elevator Nights and the Aspire Tour, emphasizing the importance of creating meaningful connections, buil ... Show More
15m 24s
Aug 7
Money Making Experts: This 3-Step 'Offer' Formula Makes $20k Per Month! Alex Hormozi, Codie Sanchez, Daniel Priestley
Could your first $100K be closer than you think? 3 renowned money making experts reveal the exact blueprint for turning $1,000 into $100K, building passive income, hiring A-players, and scaling fast! This Diary Of A CEO roundtable brings together contrarian investor and private e ... Show More
2h 33m
Jul 3
How To Build A Personal Brand Like Alex Hormozi, Dan Martell, or Gary V w/ Logan Forsyth
Logan Forsyth is an award-winning content marketing expert who has generated over 6 billion views for personal brands and businesses. He's the co-founder of Media Scaling, a company that has grown to over 100 team members and works with brands collectively having 134+ million fol ... Show More
49m 34s
Mar 2025
TIP709: The Art of Long-Term Investing w/ François Rochon
On today’s episode, Clay is joined by François Rochon to discuss his long-term investing philosophy. François firmly believes that buying great businesses at fair prices is the key to success as a long-term investor. He also believes that trying to time the market is a fool’s err ... Show More
1h 8m
Jan 2025
Real Estate Coach for Ryan Serhant Shares Instagram Strategy That Generates $14M
We sit down with Dan MacKinnon, a powerhouse real estate coach and mentor, who is also on the staff of Ryan Serhant’s Sell It sales training program. Dan shares his content strategy for generating the Instagram leads that make up 70% of his multimillion dollar annual sales, what ... Show More
34m 25s
Jul 9
Overpromising Is Killing Your Team | Ep 295
In this solo episode, Leila (@LeilaHormozi) looks at a critical leadership pitfall: overpromising. She shares what happens when well-meaning leaders create false hope, how it undermines trust, creates team-wide resentment, and leads to long-term dysfunction. Say less, do more. Wa ... Show More
18m 47s
Aug 3
TIP742: Invest like a Business Owner w/ David Fagan
In this episode, Stig Brodersen speaks with David Fagan, a successful entrepreneur and investor, about the powerful overlap between building businesses and investing in public markets. They explore why business owners often think differently about diversification, dividends, and ... Show More
1h 24m
Feb 2025
$415k/Month in Meat Sales, But How Can Profits Improve?
This week, James and JB dive into a $415k/month meat business looking to improve its profit margins. They’ll break down the challenges of scaling revenue vs. scaling profit and explore strategies to increase margins without hurting sales. Welcome to the Business Broadcast Podcast ... Show More
1h 14m