Pat Flynn (Founder of SmartPassiveIncome & SwitchPod) once told me, “Riches are in niches,” and he couldn’t be more right.
Let’s dig a little deeper into what this means for you…
>>If you speak to everyone, you’re actually speaking to no one.<<
That’s why I tell every business owner (yes, you too!) to identify their Ideal Client, and speak specifically to them… and that might even include references to Snoop Dogg and Dr. Dre!
Want to learn more about how to speak to your Ideal Client on social media? Click play on this replay of a Facebook Live session I hosted now!
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