Sep 16
Why Your Copy Isn't Converting w/ Joanna Wiebe | Ep 451
Joanna Wiebe invented conversion copywriting, and after eight years of barely-there YouTube growth, she grew her channel 3,000% in three months. She demonstrates the problem-agitate-solution and desire-obstacle-solution frameworks live with Chris, argues that voice of customer da ... Show More
30m 12s
Sep 9
Why AI Can't Teach Taste w/ Brooke Hopper | Ep 450
Brooke Hopper is Adobe’s first Senior Principal Designer, and one of the people building Firefly from the inside. She tells Chris why Adobe licenses every image it trains on and pays the artists behind it, why she still gets bad results out of the tool she helped build, and why s ... Show More
25m 45s
Aug 2022
Persuasive communication and managing up | Wes Kao (Maven, Seth Godin, Section4)
<p>Wes Kao has worked with Seth Godin (where she co-founded the altMBA and served as executive director), David Perell on his Write of Passage course, Professor Scott Galloway on Section4, and <em>Morning Brew</em>. Currently, she’s the co-founder of Maven, a cohort-based learnin ... Show More
53m 8s
Apr 2025
Become a better communicator: Specific frameworks to improve your clarity, influence, and impact | Wes Kao (coach, entrepreneur, advisor)
Wes Kao is an entrepreneur, coach, and advisor. She co-founded the live learning platform Maven, backed by First Round and a16z. Before Maven, Wes co-created the altMBA with best-selling author Seth Godin. Today, Wes teaches a popular course on executive communication and influen ... Show More
1h 33m
Sep 2021
Leading the Charge into Democratizing Education and Building Community (not just Content) with Wes Kao, the Co-founder of Maven
<p>Let’s be honest, content is king. And the challenge today is finding ways to make that content not just resonate with people, but also more helpful by giving users a community that not only creates a lasting impression, but one they can benefit from. <a href="https://www.linke ... Show More
52m 57s
Oct 2024
#254 Career Skills for Data Professionals with Wes Kao, Co-Founder of Maven
Mastering the technical side of data and AI is one thing, but communicating those insights effectively is a whole different challenge. How do you make sure your data is understood, acted upon, and influences decisions? It’s not just about presenting the right numbers—it’s about f ... Show More
46m 22s
Jun 2018
Self-Awareness: Quitting, Failure, and Knowing When to Change Course with Kelli Wood
Kelli Wood is the Provost of altMBA, an online leadership and management workshop founded in 2015 by bestselling author Seth Godin. The altMBA uses digital tools like Slack, Discourse and Zoom to engage more than 100 students in an intense four-week process. In 2018, students fro ... Show More
36m 10s
Oct 2023
Episode 180 - Online teaching courses - proof of knowledge
There’s an art to teaching a technical course or workshop. In this episode, we are joined by Josh W. Comeau, who’s had a lot of experience teaching courses to help share his knowledge with us on how we can create an online course. Items mentioned in the episode: Josh W. Comeau, J ... Show More
52m 44s
Oct 2023
215: Seventeen Tweaks That Make a Big Difference in Group Work
<p>Cooperative learning can be a powerful learning strategy, but only if it works well. In this episode Connie Hamilton, author of Hacking Group Work, returns to the podcast to share 17 small changes you can try that will make group work more effective in your classroom.</p> <hr ... Show More
1 h
Wes Kao is co-founder of Maven, a platform that helps creators build cohort-based courses. Before that, she co-founded the altMBA with acclaimed author and marketer Seth Godin.
If you’re not yet familiar with them, cohort-based courses (CBCs) are a not-so-new way of learning with a group of other people. They take the best parts of traditional classroom educ ... Show More
