Katharine Murphy analyses the Guardian Essential poll with Essential’s executive director Peter Lewis. They examine how the major political parties are trying to get their narrative across while the public is focused on floods and the invasion of Ukraine. There have been several major announcements in the last week to try to sway people in the lead-up to the ... Show More
Jun 2024
Landslides and wipe-outs - reaction to latest election poll
Sir Keir Starmer could be heading to Downing Street with a majority of 194 seats, bigger than what Tony Blair achieved in 1997, according to the first polling projection by YouGov of the campaign. <br /><br />The projection shows a historic Labour landslide, with the party gettin ... Show More
19m 7s
Jun 2024
Is bigger always better? Why smaller parties are having a good election
While the Conservatives and Labour battle it out for No10, recent polling reflects a changing mood from the electorate towards the smaller parties.
The latest YouGov poll suggests Reform UK have climbed within one point of the Conservatives, the Lib Dems are up four points, ... Show More
19m 37s