logo
episode-header-image
Feb 2022
40m 19s

The Invisible Influence of Language — wi...

TRISTAN HARRIS AND AZA RASKIN, THE CENTER FOR HUMANE TECHNOLOGY
About this episode

One of the oldest technologies we have is language. How do the words we use influence the way we think?

The media can talk about immigrants scurrying across the border, versus immigrants crossing the border. Or we might hear about technology platforms censoring us, versus moderating content. 

If those word choices shift public opinion on immigration or technology by 25%, or even 2%, then we’ve been influenced in ways we can't even see. Which means that becoming aware of how words shape the way we think can help inoculate us from their undue influence. And further, consciously choosing or even designing the words we use can help us think in more complex ways – and address our most complex challenges.

This week on Your Undivided Attention, we're grateful to have Lera Boroditsky, a cognitive scientist who studies how language shapes thought. Lera is an Associate Professor of Cognitive Science at UC San Diego, and the editor-in-chief of Frontiers in Cultural Psychology.

Clarification: in the episode, Aza refers to Elizabeth Loftus' research on eyewitness testimony. He describes an experiment in which a car hit a stop sign, but the experiment actually used an example of two cars hitting each other.

RECOMMENDED MEDIA 

How language shapes the way we think

Lera Boroditsky's 2018 TED talk about how the 7,000 languages spoken around the world shape the way we think

Measuring Effects of Metaphor in a Dynamic Opinion Landscape

Boroditsky and Paul H. Thibodeau's 2015 study about how the metaphors we use to talk about crime influence our opinions on how to address crime 

Subtle linguistic cues influence perceived blame and financial liability

Boroditsky and Caitlin M. Fausey's 2010 study about how the language used to describe the 2004 Super Bowl "wardrobe malfunction" influence our views on culpability

Why are politicians getting 'schooled' and 'destroyed'?

BBC article featuring the research of former Your Undivided Attention guest Guillaume Chaslot, which shows the verbs YouTube is most likely to include in titles of recommended videos — such as "obliterates" and "destroys"

RECOMMENDED YUA EPISODES 

Mind the (Perception) Gap: https://www.humanetech.com/podcast/33-mind-the-perception-gap

Can Your Reality Turn on a Word?: https://www.humanetech.com/podcast/34-can-your-reality-turn-on-a-word

Down the Rabbit Hole by Design: https://www.humanetech.com/podcast/4-down-the-rabbit-hole-by-design

Up next
Jun 26
Is AI Productivity Worth Our Humanity? with Prof. Michael Sandel
Tech leaders promise that AI automation will usher in an age of unprecedented abundance: cheap goods, universal high income, and freedom from the drudgery of work. But even if AI delivers material prosperity, will that prosperity be shared? And what happens to human dignity if ou ... Show More
46m 45s
Jun 12
The Narrow Path: Sam Hammond on AI, Institutions, and the Fragile Future
The race to develop ever-more-powerful AI is creating an unstable dynamic. It could lead us toward either dystopian centralized control or uncontrollable chaos. But there's a third option: a narrow path where technological power is matched with responsibility at every step.Sam Ha ... Show More
47m 55s
May 30
People are Lonelier than Ever. Enter AI.
Over the last few decades, our relationships have become increasingly mediated by technology. Texting has become our dominant form of communication. Social media has replaced gathering places. Dating starts with a swipe on an app, not a tap on the shoulder.And now, AI enters the ... Show More
43m 34s
Recommended Episodes
Mar 2022
N. J. Enfield, "Language Vs. Reality: Why Language Is Good for Lawyers and Bad for Scientists" (MIT Press, 2022)
Nick Enfield’s book, Language vs. Reality: Why Language is Good for Lawyers and Bad for Scientists (MIT Press, 2022), argues that language is primarily for social coordination, not precisely transferring thoughts from one person to another. Drawing on empirical research, Enfield ... Show More
1h 8m
Apr 2021
Why Adults Lose the ‘Beginner’s Mind’
Here’s a sobering thought: The older we get, the harder it is for us to learn, to question, to reimagine. This isn’t just habit hardening into dogma. It’s encoded into the way our brains change as we age. And it’s worsened by an intellectual and economic culture that prizes effic ... Show More
1h 1m
Dec 2020
Best of: Robert Sapolsky on the toxic intersection of poverty and stress
Robert Sapolsky is a Stanford neuroscientist and primatologist. He’s the author of a slew of important books on human biology and behavior, including most recently Behave: The Biology of Humans at Our Best and Worst. But it’s an older book he wrote that forms the basis for this c ... Show More
1h 20m
Aug 2023
A world by any other name | Arif Ahmed, Ruth Kempson, Hilary Lawson
Is language a flawed prism standing in the way of our understanding of the world?Looking for a link we mentioned? It's here: https://linktr.ee/philosophyforourtimesFor much of the 20th century language was seen as central to our understanding of the world. 'The limits of my langu ... Show More
43m 4s
May 2024
How Can We Be More Effective With Language?
Have you ever wondered what’s up with double negation, the history of gender neutral pronouns, or why swearing is taboo? Then get ready for this week’s guest, linguist Anne Curzan! Anne and Jonathan talk about how the English language has evolved since the 1300s and how our words ... Show More
55m 20s
Dec 2018
How language shapes the way we think | Lera Boroditsky
There are about 7,000 languages spoken around the world -- and they all have different sounds, vocabularies and structures. But do they shape the way we think? Cognitive scientist Lera Boroditsky shares examples of language -- from an Aboriginal community in Australia that uses c ... Show More
14m 17s
Jun 2020
Detecting lies and understanding personality through language - Dr James Pennebaker (part 1 of 2) [E153]
Did you know your usage of pronouns and prepositions might reveal parts of your personality that you’re not even aware of? Language is powerful, even the words you don’t even think about, like pronouns.Our guest Dr. James Pennebaker is a social psychologist and currently holds th ... Show More
46m 45s
Mar 2018
Words and Deeds - the Astor Visiting Lecture 19 October 2017
Michael Jackson, Distinguished Visiting Professor of World Religions at Harvard Divinity School, delivered the Astor Visiting Lecture at Oxford on 19 October 2017. Introduced by Ramon Sarró (Oxford). Abstract: 'In this talk, I share some vignettes from my recent fieldwork among A ... Show More
57m 25s
Oct 2021
The Sunday Debate: The Battle Over Free Speech: Are Trigger Warnings, Safe Spaces and No-Platforming Harming Young Minds?
For this week's episode of The Sunday Debate, we revisit our event from 2018. Many would argue that these are the fundamental goals of a good education. So why has Cambridge University taken to warning its students that the sexual violence in Titus Andronicus might be traumatic f ... Show More
1h 4m
Listen to millions of songs and podcasts on Anghami