Kevin Keith is the Chief Brand Officer for Orangetheory Fitness, the 12-year-old high-growth brand founded in Boca Raton Florida by Ellen Latham, with the brand purpose to help people live longer, more vibrant lives. And by all counts, it's doing just that with its science-based, performance-oriented, one-hour workouts. OTF has 1 million plus members, 1400 s ... Show More
Jun 17
Grace Kao (Snap) | The Truth About Gen Z and Why Marketers Keep Getting It Wrong
This week, Jim welcomes Grace Kao, Chief Marketing Officer of Snap Inc. Founded in 2011 by Evan Spiegel and Bobby Murphy, Snap has grown from a simple idea about visual communication into a global platform reaching more than 940 million monthly active users and generating nearly ... Show More
52m 26s
Jun 10
Omer Waysman (Michelin) | Trust at 70 Miles Per Hour - Tires, Dining, and 24 Hours of Le Mans
For 24 straight hours every June, the world's greatest endurance race pushes drivers, machines, and engineers to their limits at Le Mans. For Michelin, it's more than a race, it's a proving ground for innovation, performance, and one of the most enduring brands in the world.This ... Show More
58m 35s
Jun 3
Melissa Grady Dias (Measured Wellness) | From CMO to CEO: Using AI and Human Connection to Transform Health
The role of the CMO is evolving. Increasingly, it is becoming a pathway to the CEO's office.Jim's guest this week, Melissa Grady Dias, first joined the show in 2020 as Global Chief Marketing Officer of Cadillac, where she helped transform one of America's most iconic brands into ... Show More
51m 38s
Jun 2024
Employee Retention, Financial Stability and Company Growth with Kevin Robertson
Kevin Robertson has 25-plus years of experience in banking, insurance and financial services, covering a diverse spectrum of employee benefits and insurance products and services. In addition to his years of experience in leading business groups and managing growth organizations, ... Show More
24m 16s
Dec 2024
Sustainable Business Success
Welcome to another insightful episode of Accelerate Your Business Growth! Today, our host Diane Helbig sits down with Dr. Ian Brook, CEO and founder of Rhodes Smith Consulting, to delve into the essence of intentional transformation in the business world. In this episode, Ian hig ... Show More
41m 37s
Jul 2022
914. Why Personal Branding is the Future of Marketing with AJ Vaden, the CEO and Co-Founder of Brand Builders Group
I’m joined by AJ Vaden, the CEO and Co-Founder of Brand Builders Group, one of the world’s leading authorities on personal brand strategy. We dive into what it means to have a personal brand and address some of the common misconceptions that people have around the idea. AJ emphas ... Show More
1h 1m
Jun 2023
How to Grow Your Business Correctly with Crista Grasso
Growing your business, or scaling your business is a goal for leaders. But without a specific roadmap or plan, they odds of success are limited.What should you focus on? How do you build a successful plan? In this episode, Crista Grasso, an expert on helping businesses optimize t ... Show More
43m 46s