There are a few things that come up again and again when we talk to makers. These mental roadblocks don’t serve any real purpose – they just get in the way! That’s why we’re dedicating this episode to taking some of them apart, explaining why you should stop listening to the nagging voices of doubt in your head, and why you’re a true product boss!
A lot of you are makers because you’re creatives at heart. It makes sense: get so good at making things and it’d almost be silly not to start selling them. The problem is that so many of you run into this mental block as you try to build a business where you think, “I’m not a business person; I’m a creative!” It might seem strange at first, but there’s absolutely no reason why you can’t be both.
Your customers don’t care who is actually making your products so long as the quality stays the same. Think about the products you buy and the brands you support. Would you be upset if you found out that the founder of the company wasn’t personally making each product themselves? Of course not! So, then why do you think that you have to create every single one of your products with your own two hands? The answer is you don’t. It’s just a limiting belief that you, as a maker and product boss, have about your business!
It’s very common to have these limiting beliefs – especially as a maker. So just know you aren’t alone, but that we are here to help. Listen to the episode to hear us go through various examples and show you why you need to shift that mindset – you are an amazing product boss with an incredible product!
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