logo
episode-header-image
Feb 2022
26m 41s

NEW MONEY: Navigating Platforms – Search...

COINDESK
About this episode

Twitter, Instagram, YouTube, TikTok: Which to Choose? With so many popular social media platforms today, content creators may feel lost in the sea of apps.

Chaz Smith, Eric Struk and Chozus join “New Money” hosts Spencer Dinwiddie and Solo Ceesay to weigh in on the benefits and challenges of the many social media platforms. These influencers take a methodical approach to their content, homing in on their audience, branding and “it” factors. Each creator’s unique talents are represented better by one platform or another, and identifying that selection is a key step towards success.

Outside of gathering audiences on these platforms, Chaz, Eric and Chozus have identified a difference in the brand treatment received across platforms. There’s a legacy respect embedded in YouTube that often results in higher payouts for creators.

Listen to learn more about which platforms are best for creators at every stage of success.


Watch the full episode here.


“New Money With Spencer and Solo” is produced by CoinDesk. Our theme music is “Street Knowledge” by KC Carter. Art design is by Calaxy/Coindesk. 


See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Up next
Yesterday
What's Different About This Bitcoin Bull Run? | COINDESK DAILY
Host Jennifer Sanasie breaks down the latest news in the crypto industry as bitcoin blew past $118,000 for a new all-time high.Bitcoin blew past $118,000 in early U.S. morning, setting a new all-time high after the previous record in May. This comes amid a broader crypto market r ... Show More
2m 57s
Yesterday
THE MINING POD: CoreWeave / Core Scientific’s $9B Deal, IREN’s Blackwell Buy, Bit Digital’s ETH Treasury
On this week’s roundup, we touch on the CoreWeave and Core Scientific acquisition, IREN’s new AI GPUs, and more. Get the headlines that matter, right when they hit the wire. Join our Telegram group for market moving news on top Bitcoin equities like $MSTR, $MARA, $RIOT, $CLSK, an ... Show More
45m 37s
Jul 10
Justin Sun Wants to Make TRUMP a Global Crypto Brand | COINDESK DAILY
Host Jennifer Sanasie breaks down the latest news in the crypto industry as TRON founder Justin Sun buys $100 million TRUMP token.TRON founder Justin Sun told CoinDesk that his $100 million TRUMP token purchase signals a strategic alignment with the current administration and he ... Show More
2m 27s
Recommended Episodes
Jul 2023
Peak social media: The power of influencers
Social media today is less about making friends and more about following popular content creators. While those creators are starting to hold some power over the platforms themselves, they’re also looking to become less reliant on the platforms that have enabled them to find fame ... Show More
26m 42s
Feb 2019
The Art and Science of Social Media with Cynthia Johnson
When it comes to the world of social media, I guess you could say that I see it as a necessary evil. While I do see the value in it, by no means have I perfected it. That said, there are people who dominate the social media landscape. They’re known as “influencers.” Today on the ... Show More
35m 14s
Feb 2022
F*ck creator funds, we need a creator index fund
This is our Wednesday show, where we niche down to a single topic, think about a question and unpack the rest. This week, Natasha and Alex brought on the Most Online™ reporter at TechCrunch, Amanda Silberling to talk about one of her recent pieces, "maybe creator funds are bad."T ... Show More
27m 39s
Jun 2023
The startup boom failed to build a creator utopia
Before we get started: all the cool kids are filling out the Equity listener survey. We want to hear from you! On today's episode, Alex had Eric Silver, Head of Creative at the podcast collective Multitude on the show to help us sort through:What the hell happened with Spotify's ... Show More
32m 3s
Apr 2024
Udio AI’s Music Magic, Aqua’s Unique Dictation, Copyright Laws & the 1000x Potential of AI | E1931
This Week in Startups is brought to you by… Gusto is easy online payroll, benefits, and HR built for modern small businesses. Get three months free when you run your first payroll at http://www.Gusto.com/twist Mantle. The AI-powered equity management platform designed for modern ... Show More
1 h
Jun 2023
Coming soon: Peak social media
Social media platforms have defined our experience of the internet for nearly two decades. But as host Elaine Moore, deputy editor of the FT’s Lex column, outlines in this new six-part season of Tech Tonic, there are signs of trouble. User growth at some of the biggest platforms ... Show More
57s
Mar 2023
Tue. 03/07 – A TikTok Paywall
TikTok launches a paywall, but it’s all about the creators. Salesforce has its own generative AI product. More layoffs coming for Meta. Another autonomous driving startup bites the dust. Why Twitter broke yesterday, and new speakers from Sonos.Sponsors:This episode is sponsored b ... Show More
16m 52s
Mar 2024
SEO is Dead. Long Live TEO.
As Google battles AI spam in a fight for its relevancy, will TikTok’s pushes in Search topple the King? Also: Is this the end of "being real"? YouTube adds more disclosure requirements. And LinkedIn decides what is business users really want... is to play cheap mobile games. 📰 G ... Show More
9m 50s
Jul 2022
199: Post, Invest, Profit: A Step-by-Step Guide to Content Creating for Investors w/Kerwin Donis
We are in the age of social media, so how do you use that to your advantage? How do you create a platform that helps you reach your career goals? What content should you create to target your desired audience? Today’s guest, Kerwin Donis, shares how he and his brothers have built ... Show More
50m 53s