If you innovate, you need to sustain the innovation before you go through new changes.
Oct 2024
Othaim Market’s Brand Dilution ( A lesson in how not to expand)
In this episode, we take a hard look at how Othaim Market is wrecking its own brand. By trying to be everything, hypermarket, supermarket, corner store, and cash-and-carry—all under one name, Othaim is failing to deliver a clear value to its customers. We break down why this stra ... Show More
4m 54s
Nov 2024
Branding Essentials for Business and Career Success with Steven Wolfe Pereira & Marisa Thalberg
What makes a brand memorable? Why do some brands feel like home, while others remain simply functional? In this episode of Hello Monday, Jessi Hempel speaks with industry experts Steven Wolfe Pereira and Marisa Thalberg, who share insights from years of leadership in branding and ... Show More
34m 44s
Jan 2025
Master Personal Branding: 8 Powerful Lessons on Authenticity, Influence, and Success
In this episode of The Business Development Podcast, we’re diving into one of the most important tools for your success in 2025 and beyond: personal branding. I’m here to show you why building your personal brand isn’t just a nice-to-have—it’s essential for standing out in today’ ... Show More
37m 32s
Mar 2025
Nerd Alert: Brand Awareness vs Brand Salience
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.<br /><br />In this episode, Elena and Rob explore how b ... Show More
8m 30s
Feb 2025
Why Your Personal Brand Starts with Your Values | Solo Episode
Season 8 of Savvy Talk continues with a solo episode! I’m back with another deep dive into the strategies, mindset shifts, and insights that will help you own your personal brand, build your reputation, and create more opportunities in 2025. In this episode, we cover: ✅ The power ... Show More
10m 9s
Aug 2025
Nerd Alert: What Marketers Get Wrong About Their Own Brands
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob reveal the harsh truth ab ... Show More
9 m
Oct 16
Nerd Alert: The Downsides of Being a 'Lifestyle Brand'
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how lifestyle bra ... Show More
9m 55s
Jan 2025
The Future of Branding & Growth Strategies | Eric Siu
<p>In this episode of <em>The GaryVee Audio Experience</em>, I sit down with Eric Siu to talk about personal branding, marketing strategies, and the mindset behind long-term business success. We get deep into the role of organic content, the TikTokification of social media, and w ... Show More
1h 10m
Aug 2025
The Future of Marketing: AI, Brand and Distribution | 4Ds Consultation - PART 2
In Part 2 of this 4Ds session, GaryVee explores the future of marketing through the lens of AI, branding, and distribution. Using examples like Think and Grow Rich and virtual influencers, he explains how entrepreneurs can build brands that actually win attention in today’s marke ... Show More
28m 51s
<p><strong>You can’t build a successful career if you don’t understand yourself first.</strong> That’s why <strong>self-awareness</strong> is just as important as business strategy.</p><p>In this episode, I dive deep into:<br />🔹 <strong>Why mindset is the foundation</strong> fo ... Show More