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Jan 2022
20m 50s

The Apple Ad That Changed the World (Rep...

The HISTORY® Channel | Back Pocket Studios
About this episode

History repeats itself this week with an episode from the HISTORY This Week archives: January 22, 1984. Apple launches the very first Macintosh computer, unveiling the machine to the public in a showstopping Super Bowl commercial. Not only was the ad itself revolutionary, but the product it launched almost single-handedly brought computers into the mainstream. The Macintosh PC would change technology, and the world as we know it forever.


Special thanks to Alex Soojung-Kim Pang, author and producer of the “Making the Macintosh” digital archive.

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