Copywriter and expert cold emailer, Laura Lopuch, is our guest for the 157th episode of The Copywriter Club Podcast. In this interview, Kira, Rob and Laura covered a lot of ground when it comes to what to say when you're cold pitching new prospects. Here's a pretty good list of what we covered:
• the path Laura took from paralegal to copywriter
• what made ... Show More
Dec 2020
#86: Time is a Choice: How to Harness Productivity with Laura Vanderkam
“Time keeps passing, whether you think of how you are spending it or not.” Everyone has the same 24 hours in a day. And yet, the busiest people are not necessarily the most productive. How can we best allocate that time that we are given? Laura Vanderkam is a bestselling author, ... Show More
1h 3m
Oct 2021
Protégé: The journey from writing to law and how this lawyer found a way to do both
Having been caught between the choice of unpredictability in her dream job or the stability in another, one new lawyer shares how she thought she would be giving up her passion for writing when she pursued her interest in law – ultimately, however, she found a way to make both of ... Show More
21m 23s
Jun 2015
177 : How to Pitch a Podcaster with Kira Hug
Click for Shownotes
As the copywriter + strategist behind Kira Hug Inc. — and your fellow Pirate — Kira is your rebellious curator, your storyteller, your art director, and your challenger. And sometimes, she’s even your therapist. Under Kira’s care + wordsmithin’ wizardry, your ... Show More
1h 11m
Jun 2014
#33: How to Write Copy that Sells with Ray Edwards
On this episode of the Online Marketing Made Easy Podcast, I interview my good friend, copywriting expert, Ray Edwards. Ray and I go way back. I first met him when I was still working for Tony Robbins. At the time we were in need of a killer sales letter for a big product we had ... Show More
48m 45s
Oct 2018
#231: “I’m Terrible At Writing My Own Copy” And Other Copywriting Lies That Are Killing Your Sales With Marie Forleo
Let me ask you a question: Can you relate to any of these issues when it comes to writing your own copy? It takes forever to write a headline, a blog post, or the script for your podcast or video show because you’re constantly second guessing yourself? You write something, put it ... Show More
47m 53s
May 2024
217. How To Host Managers From Head Office Without Feeling Awkward with Robert Rudge, The Business English Podcast
Let's set the context. Imagine that next week a group of Senior Directors are coming to your office from Manchester. Or maybe you are getting a visit from a group of managers based in the Munich office. Wherever or whoever it is, you have to help host them during their time here. ... Show More
12m 59s