The personality industry is worth billions, and promises to help us better understand ourselves.

But how did it start? How does it actually work?

And most importantly, does it actually work?

What are personality tests?
Historical ideas of personality & character: The four humours
Sigmund Freud & Carl Jung
Katharine Cook Briggs & Isabel Briggs-Myers: the mother and daughter pair from Michigan
The Myers-Briggs Personality Indicator
Personality within a family environment
How The Myers-Briggs Personality Indicator works
Corporate America & personality tests
Personality testing: a billion dollar industry
Problems with the personality test industry
The Forer effect
Why The Myers-Briggs Personality Indicator has remained so popular

Full interactive transcript, subtitles and key vocabulary available on the website: https://www.leonardoenglish.com/podcasts/personality-tests

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#112: Personality Tests