What is the CMO Podcast? This summer Jim Stengel talks to the most dynamic CMO's in the industry to breakdown the mindset of a Chief Marketing Officer.
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Yesterday
Grace Kao (Snap) | The Truth About Gen Z and Why Marketers Keep Getting It Wrong
This week, Jim welcomes Grace Kao, Chief Marketing Officer of Snap Inc. Founded in 2011 by Evan Spiegel and Bobby Murphy, Snap has grown from a simple idea about visual communication into a global platform reaching more than 940 million monthly active users and generating nearly ... Show More
52m 26s
Jun 10
Omer Waysman (Michelin) | Trust at 70 Miles Per Hour - Tires, Dining, and 24 Hours of Le Mans
For 24 straight hours every June, the world's greatest endurance race pushes drivers, machines, and engineers to their limits at Le Mans. For Michelin, it's more than a race, it's a proving ground for innovation, performance, and one of the most enduring brands in the world.This ... Show More
58m 35s
Jun 3
Melissa Grady Dias (Measured Wellness) | From CMO to CEO: Using AI and Human Connection to Transform Health
The role of the CMO is evolving. Increasingly, it is becoming a pathway to the CEO's office.Jim's guest this week, Melissa Grady Dias, first joined the show in 2020 as Global Chief Marketing Officer of Cadillac, where she helped transform one of America's most iconic brands into ... Show More
51m 38s
Nov 2024
“The thing that makes podcasting great is that it’s audio first.” James Cridland on the state of the podcast industry
On a special bonus episode, James talks to me about the state of the podcast industry, the audio versus video conversation, and his thoughts on its future. Links: The Vergecast: They’re called “Podcasts” Podnews: Why is all the podcasting money in the US by Will Page The decentra ... Show More
38m 53s
Jul 2024
SPI 801: How to Win at Podcasting in 2024 with Alban Brooke of Buzzsprout
<p>#801 With data showing there are over four million podcasts out there, does it still make sense to start your own show? Well, it also turns out there are only about four hundred thousand podcasts regularly publishing new episodes. If you niche down, there might be no one talki ... Show More
41m 32s
Oct 2024
Prof G Markets: Can A Podcast Change Southwest Airlines? + The College Consulting Business
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Scott and Ed open the show by discussing Kalshi’s new election contracts, the rest of the bank earnings, the repercussions of ASML’s 2025 sales guidance, and Amazon and Google’s nuclear energy deals. Then Scott breaks down why he ... Show More
55m 3s
Feb 2025
Jay Shetty on Life, Love, and the Business of Podcasting
Jay Shetty, a #1 New York Times bestselling author, award-winning podcast host of On Purpose, Chief Purpose Officer of Calm, and purpose-driven entrepreneur, joins Scott to discuss his journey from monk to media mogul, the business of podcasting, and the key to successful relatio ... Show More
1h 3m
<p>Are you struggling to make social media work for you? Wondering how your marketing needs to change? To explore how marketers can embrace changing times, I interview Mark Schaefer.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https://businessesg ... Show More