Bacardi vs Pernod Ricard | The Bat Out o...

About this episode

Bacardi is now America’s favorite rum, but two former French spirits rivals -- Ricard and Pernod -- have joined forces to challenge Bacardi. And to gain the upper hand in security rights to Havana Club, the French company turns to Bacardi’s arch enemy for help: Fidel Castro.Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join W ... Show More

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Pernod Ricard believes it’s just a matter of time before Cuba’s embargo is dropped. It dramatically expands its distilleries in Cuba for the moment when it can delug the US market with its Havanista rum. But politics will make this anything but a straight shot.Listen to new episo ... Show More