logo
episode-header-image
Jun 2021
25m 20s

Solving the Top 3 Marketing Mistakes

Entrepreneur.com
About this episode

People.ai CMO Justin Shriber, host of the "Legends of Sales and Marketing" podcast, walks us through the top three marketing mistakes he sees entrepreneurs make — and explains how to fix them.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Up next
Oct 6
Everything You Know About Leadership Is Wrong
Jon Levy, behavioral scientist and author of Team Intelligence, is here to blow up what you thought you knew about leading teams. He reveals why most leadership advice is outdated, how the entire industry is built on a con man’s research from the 1900s, and what actually drives p ... Show More
30m 35s
Sep 29
Uncover Hidden Value for Customers, with Alibaba.com's President
Entrepreneurs face two kinds of problems: One has clear answers, the other does not. But is it possible to take unclear paths... and make them clearer? Alibaba.com president Kuo Zhang joins the show to talk about Accio, the company’s new AI tool that helps entrepreneurs create pr ... Show More
26m 10s
Sep 22
How to Change Without Losing Yourself
Most businesses that resist change die. But Jake Shivery refused to give up analog photography and turned his Portland shop, Blue Moon Camera and Machine, into a thriving 26-person business. But to keep his mission alive, Jake had to embrace changes he never wanted, from digitizi ... Show More
27m 8s
Recommended Episodes
May 2019
2 Big Reasons Your Marketing Fails
‏You want marketing that works! In this podcast you learn about two things entrepreneurs can do to dramatically increase sales. It might even help you double or triple your sales. We talk about the importance of having a follow up procedure for your leads and having a full market ... Show More
32m 59s
Sep 2020
The Surprising Advantages Of Marketing Your Business During A Crisis
Most entrepreneurs make one mistake when timing their marketing. That’s why in this episode, Dan Lok explains what to watch out for. Listen carefully for the surprising advantage of marketing your business during a crisis 
3m 43s
Oct 2023
The beauty of messy marketing
Mark Schaefer and Amanda Russell explore the Pratfall Effect, a psychological model that says we gain trust and credibility through revealing our mistakes. In this fascinating episode, they look at case studies from Mark's dressing habits and a weird burger commercial, to cookies ... Show More
37m 58s
Jun 2021
PREVIEW: Donald Miller—The Framework That Makes Marketing Easy
Does your company have a clear message? If not, it could be costing you thousands if not more. But don't worry because Donald Miller, author of Building a StoryBrand and Marketing Made Simple, joins our inaugural episode to guide you through the StoryBrand framework which has alr ... Show More
2m 20s
Sep 2020
295 Myths of Marketing by Grant Leboff
Myths of Marketing: Banish the Misconceptions and Become a Great Marketer by Grant Leboff It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway. Besides, everyone knows that social me ... Show More
1h 11m
May 2021
Introducing Marketing Made Simple!
Does your company have a clear message? If not, it could be costing you thousands if not more! That's why the Marketing Made Simple podcast is here for you!   Every Wednesday starting June 23 marketing experts Dr. J.J. Peterson and April Sunshine Hawkins will deliver practical ma ... Show More
48s
Aug 2023
The Seven Deadly Sins of Marketing (Solo Edition)
Are you guilty of committing one of the seven deadly sins of marketing? In this episode, Daniel addresses the common mistakes that marketers make and how to avoid them. From not knowing your audience to ignoring your brand, these sins can hinder your marketing efforts. Tune in to ... Show More
7m 50s
Dec 2020
Why The Best Performance Marketers are Bad Actors
When we’re wandering around the internet, the hard truth is that we are constantly at risk. There are bad actors constantly attempting to perpetrate cyberattacks on unsuspecting web surfers. And, more and more often, those bad actors are utilizing some pretty sophisticated market ... Show More
48 m
Jun 2021
#1: Donald Miller—The Framework That Makes Marketing Easy
Does your company have a clear message? If not, it could be costing you thousands or more! That's exactly why we've invited Donald Miller, author of Building a StoryBrand and Marketing Made Simple, as our first guest. Don will guide you through the StoryBrand framework which has ... Show More
23m 37s
Jun 2022
A case study in marketing community
Like many of us, Mark Masters struggled to build his marketing agency. His own marketing and advertising weren't creating momentum for his business. And he felt rather empty with the transitory, transactional nature of marketing. So he tried a bold experiment. He started a learni ... Show More
30m 45s