Many of us write but fail to get the traction we want for our business or brand to thrive. In this episode, Michael Zipursky talks with Dan Rockwell, the author and owner of Leadership Freak, to share with us his success story of building a world-class leadership consulting practice from writing. He talks about his writing process, how he consistently creates content, and how he drives people to view and consume his content. On the other side of it, Dan then shares his view on leadership, coaching, and training, letting us in on what he does to help others become successful.

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