Time Travel Part 1: The Illusion

This is a quick update on the podcast and things going on in our lives! We are coming back this week with the continuation of our series on the science of death (and undeath). Love all of you who listen to us, and who have been so patient during this great summer of our disconten ... Show More

How do individuals decide whether to accept human causes of climate change, vaccinate their children against childhood diseases, or practice social distancing during a pandemic? Democracies depend on educated citizens who can make informed decisions for the benefit of their healt ... Show More

This episode Chris and Marie discuss the last thing you'll ever do: die. What does it mean to die? We seem to think it is pretty simple to say something is alive versus dead, but actually it's a pretty difficult question. Join us as we begin our series on Death and human attempts ... Show More

Why do advertising agencies use fear to get us to part with our money? Advertising agencies and marketing people use different techniques to push our buttons. Humour is one. But what about fear? Do they sometimes try to scare us into buying? Or is it a gentler art- playing on our ... Show More

On this special episode of The Media Odyssey, hosts Evan Shapiro and Marion Ranchet sit down with Tony Marlow, Chief Marketing Officer at LG Ad Solutions, to explore the ongoing transformation of television advertising. They dive into The Big Shift—how consumer habits moved from ... Show More

Most entrepreneurs try to sell products. Edward Bernays taught us to sell identity. In this episode of The Russell Brunson Show, I break down the hidden playbook behind influence, persuasion, and mass movement creation. After reading Bernays’ book Propaganda, the first of its kin ... Show More

Why is marketing so important for businesses? In this episode, we've picked the highlights from our conversations with Josh Kaufman, Scott Galloway, Rory Sutherland, Whitney Wolf Herd to bring you the TL;DR on how to succeed at marketing your business. Head to https://www.linkedi ... Show More

In the 5 years I’ve spent creating this show, I’ve learnt a lot about advertising. Today, I share six evidence-based principles that are proven to improve any ad. If you want to understand why you buy the things you buy, then tune in. Join the free Science of Persuasion Course: h ... Show More

How well do the guys know their own show? Also, do you smell something... This episode is brought to you by vitaminwater. Grab a vitaminwater today. Learn more about your ad choices. Visit podcastchoices.com/adchoices 

Companies are spending big bucks advertising weight-loss drugs like Ozempic and Rybelsus. This week, we’re dropping an episode of Brian Goldman’s White Coat, Black Art podcast into our feed.We thought you might find the topic interesting. In Canada, "reminder ads" can only give t ... Show More

I liked Distractible before it was cool. This episode is brought to you by vitaminwater. Grab a vitaminwater today. Learn more about your ad choices. Visit podcastchoices.com/adchoices 

If you like this episode, check out https://otrpodcasts.com for even more classic radio shows! Learn more about your ad choices. Visit megaphone.fm/adchoices 

Brain Driven Brands - Episode 1: Ads without Annoyance Is it possible to run ads that people actually want to watch?    Discover innovative strategies and insider tips on creating advertisements that captivate audiences without disrupting their experience. This episode unveils th ... Show More