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B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Cus...
by The Agile Brand
49 EPISODES
Aug 5
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#54: Building a world-class brand from scratch with Maria Winans, Kyndryl
The Agile Brand
#53: Creating brands and categories in regulated industries, with Kristin Russel, Symplr
The Agile Brand
#51: Readying an AI-augmented workforce with John Munsell, Bizzuka
The Agile Brand
#50: REPLAY: Data-driven decision-making in B2B marketing and sales with Kunal Mangal, Verizon Business Group
The Agile Brand
#49: Adapting your B2B marketing playbook at the speed of AI, with Victoria Blackwell, G2
The Agile Brand
#48: REPLAY: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
The Agile Brand
#47: The power of AI in UX research and design with Jason Bowman, The Office of Experience
The Agile Brand
#43: Localizing video using AI with Guy Piekarz from Panjaya
The Agile Brand
#42: Maintaining authenticity as you scale with Fred Meyers, Queensboro
The Agile Brand
#41: Connecting deeply with B2B audiences with Jason Ing, Gusto
The Agile Brand
#40: Harnessing the Power of PR to Scale B2B with Karla Jo Helms, JOTO PR Disruptors™
The Agile Brand
#38: The layer cake approach to branding with Allison Capaldi and Robert Wolfe, Zeck
The Agile Brand
#37: Marketing operations as a driver of growth with Mike Rizzo, MarketingOps.com
The Agile Brand
#36: Knowing when and how to automate your sales processes with Joshua Garrison, Apollo
The Agile Brand
#34: What do 34,000 landing pages have to teach you about yours? Featuring Sahil Patel from Spiralyze
The Agile Brand
#33: B2B E-Commerce Content Optimization with Ashlyn Fulton, D'Addario & Company
The Agile Brand
#32: The Amazonification of B2B ecommerce with Alex Sayyah at Aleran
The Agile Brand
#31: Getting the most out of AI with the right data approach with Emily He, Gong
The Agile Brand
#30: The power of gratitude in business with Brendan Kamm, Thnks
The Agile Brand
#29: AI as a collaborative teammate with Shannon Duffy, Asana
The Agile Brand
#28: Discussing the marketing jobs market with Sue Keith, Landrum Talent Solutions
The Agile Brand
#27: Overcoming data silos with Brian Gates, RainFocus
The Agile Brand
#26: Creating B2B content that engages and converts with Ryan Estes, Co-Founder of Wildcast
The Agile Brand
#25: Customer-led growth with Elisabeth Zornes, Chief Customer Officer,Autodesk
The Agile Brand
#24: Telling a unified story across diverse audiences and product portfolios with Ajay Kumar, CMO at ManageEngine
The Agile Brand
#23: B2B Marketing in the Tech Sector with Polly Traylor, Komprise
The Agile Brand
#22: Better CX through conversation intelligence with Eric Williamson, CMO at CallMiner
The Agile Brand
#21: Doing B2B SEO right with Sam Dunning, Breaking B2B
The Agile Brand
#20: Greater compliance equals greater trust with Jordan Sher, Drata
The Agile Brand
#19: The Great Hesitation with Sue Keith, Landrum Talent Solutions
The Agile Brand
#18: Employee Experience as Competitive Edge with Nico Simko, Clair
The Agile Brand
#18: Employee Experience as Competitive Edge with Nico Simko, Clair
The Agile Brand
#17: Relevance, Agility, and Fearlessness in B2B with Brian Rowley, BrightSign
The Agile Brand
#16: Observability vs. monitoring and its effect on the customer experience with Gerardo Dada, CMO at Catchpoint
The Agile Brand
#15: Data-driven decision-making in B2B marketing and sales with Kunal Mangal, Verizon Business Group
The Agile Brand
#14: Customer-Led Growth Success with Chris Dishman, SVP Customer Success, Totango
The Agile Brand
#13: Augmenting the sales experience using AI, with Arnab Mishra and Sam Zaeyd at Xactly
The Agile Brand
#12: Building a culture of experiementation, with Kirsty Dawe, Webeo
The Agile Brand
#11: Why Good B2B Startups Fail, with James McCormick
The Agile Brand
#10: Thriving among change with Steve Blum, Autodesk
The Agile Brand
#9: Building incentivization that performs with Arnab Mishra, Xactly
The Agile Brand
#8: The Top 3 in-demand marketing jobs for 2024 with Sue Keith, Ceres Talent
The Agile Brand
#7: Building a high-performance B2B marketing team with Allison Breeding, Apptio, an IBM Company
The Agile Brand
#6: Memorable B2B brands in a shifting demand gen landscape with Kristin Russel, CMO at Symplr
The Agile Brand
#5: The importance of customer stories with Evan Huck, UserEvidence
The Agile Brand
#4: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
The Agile Brand
#3: Team agility and AI maturity with Tommi Marsans, Verizon Business Group
The Agile Brand
#2: Better Customer Journey Mapping with Percy Rose, Hewlett Packard Enterprise
The Agile Brand
#1: B2C Expectations in a B2B World with Chris Costello, Amazon Business
The Agile Brand